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The Vaccine-Hesitant Moment

In this review article, examples of hesitancy regarding the measles–mumps–rubella (MMR), human papillomavirus (HPV), and COVID-19 vaccines are used to explore the multifaceted issues that fuel vaccine hesitancy. Each of these examples is part of a larger, more complex story.

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Read on The NEJM

Related content

Projects
State of Vaccine Confidence in the EU

In 2018, the European Commission engaged the Vaccine Confidence Project to create the first “State of Vaccine Confidence in the EU” report. Since then, the VCP has conducted bi-annual research to map and monitor public attitudes to vaccines across the region and examine trends over time.

Data Visualisations
The State of Vaccine Confidence in the EU, 2020

Our 2020 study investigated public perceptions towards the importance, safety, and effectiveness of vaccines as well as the perceptions towards the safety…

Projects
Driving HPV Vaccination in Brazil

Overview Human Papillomavirus (HPV) is the fourth biggest cause of mortality amongst women in Brazil according to the Pan American Health Organisation (PAHO) but COVID-19…

Projects
Combatting Vaccine Misinformation in Partnership with YouTube

Overview Throughout the COVID-19 pandemic, the Vaccine Confidence Project teamed up with YouTube and other health partners to reach people with credible information…

Reports
Systematic scoping review on social media monitoring methods and interventions relating to vaccine hesitancy

The Vaccine Confidence Project™ conducted a systematic scoping review to identify and summarise tools and methodologies that have been used to monitor social media around vaccination.

Projects
Coalition to Strengthen the HPV Immunisation Community (CHIC)

Overview ​​The global community of practice around HPV vaccination is not formalised to cut across multiple disciplines, and thought leaders from low-…

Summary

Date:

July 2022

Topics:
  • Vaccine Hesitancy
  • Misinformation
  • Risk Communications
  • Polarisation
  • Big Data
  • HPV
  • MMR
  • Routine Immunisation
  • COVID-19
  • Social Media
Authors:
  • Larson, HJ
  • Gakidou, E
  • Murray, CJL
Journal:
  • The New England Journal of Medicine

Latest content

Media and commentary
How to speak to a vaccine sceptic: research reveals what works

The first thing to do if someone expresses uncertainty about vaccines to you, say researchers, is not to judge or dismiss them. A lot of people have genuine and legitimate questions and “you’re going to lose them if you immediately jump back and say ‘that’s silly’ or ‘that’s not the fact’”, Larson says.

Publications
A vaccine chatbot intervention for parents to improve HPV vaccination uptake among middle school girls: a cluster randomized trial

This study assesses the effectiveness of a vaccine chatbot in improving human papillomavirus (HPV) vaccination among female middle school students aged 12–15 years across diverse socioeconomic settings in China, where HPV vaccination is primarily paid out-of-pocket.

Publications
Mapping global public perspectives on mRNA vaccines and therapeutics

We conducted a social listening analysis to assess attitudes towards mRNA vaccines and therapeutics on Twitter from June 2022 to May 2023. Our findings reveal widespread negative sentiment and a global lack of confidence in mRNA vaccines and therapeutics, with frequent discussions of severe vaccine side effects, rumors, and misinformation.

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